3 Reasons to Use Manychat

At Killer Bee Marketing, we coach all of our clients to post on Social Media in a way that draws consistent engagement and builds a community. We can’t stress enough the importance of being social on Social Media. We have some clients that have blown this task out of the water and have created a community that consistently engages with their posts at a high volume. Their new problem is having the time and manpower to keep up with all the engagement. Not a bad problem to have. 

I’ve been using Manychat a lot lately and I’m discovering that it’s quite incredible to use. First of all, if you’re not familiar with Manychat, According to their website, Manychat is a chat marketing software that allows businesses to automate two-way conversations on social media platforms. The software offers features to automate responses, identify sales opportunities, capture contact information, and re-engage past leads.

1. Provides a better customer experience  

Being able to personalize your customer service experience on Social Media is HUGE and not many businesses do it. You can create a seamless automation in Manychat, where you not only provide the information that your customer wants with a simple DM or comment using your trigger word but you can also ask them their name and use it when talking to them in your inbox. 

2. Helps drive engagement 

We all know that engagement is crucial to your Social Media Strategy and one way to do that is by asking a question and having a conversation. With Manychat you can set up automations that would allow you to automatically reply to a comment in Instagram, thanking someone for commenting and asking them to move the conversation into DMs. Having it automatically heart the message or even replying with an additional question, it all depends on what your goals are. But this is huge when your day is extra busy and you don’t have time to respond right away. 

3. Take your followers from leased property to owned property 

With any Social Media platform that you’re on, you know that you are at the mercy of the platform. Whatever they do or say goes, you have no say even if it is going to affect you negatively. Which is why it’s so important to move your followers from leased property to owned property. This is easy to do with Manychat. You can set up an automation, where you offer them something, like a free guide, when they comment the trigger word to let you know they would like to receive the guide, you can ask that they provide their email address in order to receive the guide. So it’s a win-win all around. They get the guide and you get their email address. 

Conclusion

Having to think about another tool to use can seem overwhelming and daunting. We get it and have heard the same thing time and time again. The great news is, you’re not alone. That’s what we’re here for. If you want to know more information about Manychat or how to set up automations. Schedule a call with us! We’d be happy to help!